About Sarah
I’m Sarah Bates, and I’m in your corner.
I started out as an old-school graphic designer, meeting clients face to face, asking the right questions and building relationships on honesty and trust. That approach has never changed.
What I’ve seen over 30 years in design, 20 years teaching branding and marketing and 21 years running my own consultancy is the same pattern, again and again. Owners who are brilliant at what they do and have no time left to tell people about it. So the website says one thing, the brochure says another and the social feed says something else again. I call it RAMS. Random Acts of Marketing. Lots going on, nothing pulling the same way.
My first question is always “but why?”. Why this brochure, why this message, who is it actually for. Once that’s answered, everything else gets easier to write, design and say out loud.
Today I work alongside owner-led businesses as their brand and marketing partner. Strategy and delivery from one person who already knows your business, not a different supplier for every job. Most of my clients I’ve worked with a long time, some over 10 years, because I’m trusted, probably know their brand better than they do and am reliable. That matters!
Design is still part of what I do. But the real value is joining brand, design and marketing up, so the right message reaches the right people and you’re no longer making every decision on your own.
Fair warning, you’ll probably hear my very loud laugh. You’ll also get a straight-talking, annoyingly positive partner who cares about your business and wants it to grow.
If you’d like a chat, let’s get a call booked.

