Visual Marketing
Every business needs clear, consistent visual marketing!
It doesn’t matter how great your product or service is — if your brand and marketing don’t communicate the right message to the right people, customers won’t take notice.
Visual marketing is everything your audience sees: your logo, your website, your social pages, even your shop signage or workwear. When it’s inconsistent, it confuses people. When it’s clear and aligned, it builds trust and attracts the right customers.
That’s what I help you do — make sure your brand and marketing show up clearly and consistently across every platform, so your business looks professional, instils trust because it feels credible and is ready for growth.
Design for Print
Print still matters — when it works hard for your business.
In today’s digital-first world, well-designed print stands out more than ever. From brochures and flyers to newsletters, banners and branded merchandise, print gives customers something they can touch, keep and remember – especially when it’s ‘lumpy mail’.
I’ll work with you to make sure your print materials are not only creative and cost-effective, but also part of your wider marketing strategy – so they connect with your brand and your message, not just sit on a shelf.
Design for Social
Your social media needs to look as good as your business.
Social media is often the first place customers see your brand – so it has to be consistent, professional and on-message. I’ll help you set up and optimise your business pages, create branded templates for Canva, design email newsletter templates and train you (or your team) if needed – so you can keep things running confidently.
You’ll stop second-guessing and start showing up online with clarity and consistency.
Other Design stuff…
Your website is your shop window. It should be clear, professional and easy for customers to use. I can review your current site, identify where it’s letting you down and create a website that actually reflects your business and connects with your audience.
Your signage is your free advertising. From vehicles to shopfronts to exhibitions, it’s what people see before they meet you – so it needs to be bold, clear and aligned with your brand. I’ll work with you to make sure every touchpoint makes the right impression.
Investing in ‘Good and Effective’ Visual Marketing
Visual marketing works when everything connects. These are the core touchpoints where clarity and consistency make the biggest difference – and where brands are most often let down. Every piece of visual marketing should have a job to do – supporting your brand, reinforcing your message and attracting the right customers to your business.
Print still has power – especially when it’s memorable.
From business cards to brochures, or more tactile pieces like lumpy mail that actually gets opened, print gives your brand physical presence. It’s often the difference between being glanced at and being remembered.
I design print that’s considered, cost-effective and aligned with your wider visual marketing, so it feels like a natural extension of your brand rather than something separate or forgettable.
Your brand shouldn’t change personality every time you post.
Social works best when everything looks and feels connected. Branded templates, consistent layouts and a clear, visual rhythm help your audience recognise you instantly – without you reinventing the wheel each time.
I help you create a visual framework for social that connects all your touchpoints, so your brand shows up consistently across platforms and your content feels confident rather than improvised.
Your website is your online shopfront.
Your signage is your on-street presence.
Both are often seen before anyone speaks to you. When they’re clear, consistent and on brand, they quietly do the hard work of building trust. When they’re not, they raise questions before a conversation has even started.
I make sure these highly visible touchpoints work together – online and on-street – so your brand feels joined up wherever customers encounter it.